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  4. Sports gambling and the media : communicating the odds
 
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Sports gambling and the media : communicating the odds

Date Issued
2024
Author(s)
Duncan, Sam 
Ruihley, Brodie J.
Yüce, Arif
Holmesglen Department
Sports Media and Sport Business Degrees 
DOI
10.4324/9781003430278
Publisher
Routledge
Subjects
Sports gambling
Sports
Media
Gambling nexus
Marketing
Advertising
Sports broadcasting
File(s)
 Duncan_Chapter 42_Communicating the Odds_2024.pdf (692.66 KB)
Citation
Duncan, S., Ruihley, B.J., & Yüce, A. (2024). Sports gambling and the media: Communicating the odds. In P. M. Pedersen (Ed.), Routledge handbook of sport communication (2nd ed., pp. 424-440). https://doi.org/10.4324/9781003430278
Type
Chapter
Affiliates
Holmesglen Institute
Miami University
Eskisehir Technical University
Holmesglen Faculty
Higher Education and Applied Research
URI
https://hdl.handle.net/20.500.11800/399
Publisher Link
https://www.taylorfrancis.com/books/edit/10.4324/9781003430278/routledge-handbook-sport-communication-paul-pedersen

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